My wife and I tried Full Armor's Medium & Light Roast ground coffee via their Launch Kit with a mug. We thought the mug was matte black, but it ended up being a glossy. Still a nice mug though!
But let me get to the coffee portion of things... it smells absolutely fantastic when you open it, and even better when it's brewed! It's got a good, smooth texture and no weird aftertaste like some other non-big brand coffees that we've tried. And the fact that Full Armor supports The American Bible Society! We absolutely love that, and that Full Armor is a local Christian business... it's a win-win!